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For your reference, we have included the original job posting below.
Product Marketing Senior Consultant
Job Number:
25983057
Company Name:
Dell
Job Location:
US
Job Category:
Information Technology
Product Marketing Senior Consultant
Title: Product Marketing Senior Consultant Location: North America Dell, Inc is seeking a datacenter (server) field marketer who will support North American sales within Dell's Large Enterprise Business Unit (LEBU). You will be part of a larger marketing organization that includes services and client (desktop and laptop) field marketing teams as well as a customer programs team.
In this role, you will be the Dell datacenter (server) marketing evangelist for both general and specialized sales teams (inside and outside) as well as for Dell's Large Enterprise customers in North America. Dell's data center businesses consist of server and storage products as well as enterprise solutions.
The role will include of the following responsibilities:
Sales Enablement and Support
* Provide sales with an overall understanding of one of Dell's datacenter lines-of-business (server and storage) as well as one key enterprise solution area such as power and cooling, virtualization, systems management, messaging, databases, or data management.
* Support each stage of the sales funnel with key marketing deliverables such as customer presentations, sales aids and tools, collateral and presentations, competitive information, pricing guidance, promotions, and specialized bundles and offerings.
* Ensure sales readiness by providing compelling training, executing internal services launches, and delivering actionable sales metrics.
Customer Engagement
* Delivery effective customer presentations on the server portfolio and strategy to director level customers.
* Delivery effective customer presentations on the server portfolio and strategy to C-level executives of mid-sized companies
* Be the server SME at customer and industry events
* Utilize blogs and social media tools to communicate Dell's Enterprise solutions offerings internally and externally
Marketing Programs Support
* Provide support and thought leadership to the marketing programs team around the key elements of go-to-market strategies and marketing campaigns, ideal target customers, and specific marketing playbooks.
* Provide thought leadership to the extended marketing teams around creating broader Dell server brand awareness and affinity
Business Management
* In coordination with the business intelligence teams, provide ad-hoc analysis for sales leaders so that they can better understand the state of the server business and execute actions that will improve the services business.
* Provide marketing guidance on the quarterly financial forecast for the server business
* Provide innovative understanding of the server business in an autonomous manner
Other
* Position will require up to 40% travel
* Strong understanding of the IT hardware industry for datacenter (servers) solutions targeted at large enterprise customers
* Strong understanding of Dell server products, with additional understanding of Dell datacenter solutions.
* Advanced ability to translate server offerings into customer benefits.
* Strong customer presentation and communications skills and experience is required
* Good Microsoft PowerPoint and Excel skills
* Experience providing marketing support directly to sales. Familiarity with Dell sales organizations and processes is desirable.
* Ability to deal with ambiguity
* Ability to influence across organizations
* Focus on customer experience and drive for results
* Team player
* Bachelor's degree with 4 to 6 years of work experience (3 to 5 years of marketing experience is highly recommended). An MBA or an advanced degree is a plus.
