Does Web3 Matter To Marketers?

blog post from John Battelle's Search Blog

Over at LinkedIn I’ve published a short piece on Web3 – a primer of sorts for the many marketing pals who’ve asked me “does this shit matter!?”. As I do with everything I pen, I’ve posted it here as well. (image credit) In the more than 30 years since the digital revolution swept through marketing, … Continue reading "Does Web3 Matter To Marketers?"...


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